Network Marketing, A Growth Industry

Phil — Wed, 07 Apr 2010 18:22:47 +0000

In spite of the cynicism and naysayers, the network marketing industry has boomed over the last two decades, and offers some attractive benefits for those thinking about starting their first small business. It involves little start-up cost, can be incorpororated as a part-time or fulltime career, and is open to all races, ages and backgrounds.

More than 13.6 million people in the U.S. participated in network marketing in 2004, and more than 54 million around the globe. The number of people involved in direct marketing has more than doubled in the past ten years; whereas retail numbers have been steady decline over the past decade.
As an industry, network marketing is experiencing rapid growth, with 2004 sales in the U.S. close to $30 billion and topping $99 billion worldwide.
More than 74 percent of Americans have purchased something through direct person-to-person selling.
The direct marketing industry is not affected by the same race, gender, and age biases often found in corporate America. Close to 80 percent of individuals are female, and more than 75 percent are over the age of 34. This diversity also includes a variety of educated backgrounds – from high school to postgraduate level training.
More than 85 percent of people in the industry work fewer than 30 hours per week.

America’s greatest fear is they will not have enough money for retirement. A network marketing home based business is a way to not give up the day job and build a nice secondary income.

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Huh? 31.95% DON’T know what a “Squeeze Page” is?

Phil — Wed, 30 Sep 2009 02:57:59 +0000

Recently, James Grandstaff revealed something that I found quite interesting…

If you’ve been around the IM (internet marketing) scene for awhile, you’ve most likely heard the term “squeeze page” before, right?

At least that’s what I thought.

Well, James surveyed approx. 500 people on his list who are interested in making money online. Many stated they were interested in affiliate marketing, product creation, MLM, etc…

One of the questions was “Do you know what a “Squeeze Page” is?”

68.05% answered yes and 31.95% answered NO.

To be honest…

I was shocked that 31.95% said no.

What about you?

In light of this shocking survey data I decided to write this post today to go over the very basics of what a squeeze page is and why you should be using them in your business (if you are not already.)

And for those of you who already use them, pay attention. You will probably learn something too.

Here goes…

A squeeze page which is also known as a “lead capture page” or “name squeeze page” is a simple web page with one purpose; to get your visitor to give you their name and email address so you can follow-up with them. That’s it.

One of the best ways to get someone to opt-in to your squeeze page is by offering something
of high perceived value such as a mini ecourse or a highly targeted eBook.

For example, let’s say you are promoting a multi-level marketing business opportunity. The products are great and you are a raving fan.

Most people would just start promoting the website the company supplies. I say no. This is a perfect opportunity to implement the use of a squeeze page and offer something of value first.

That way, you collect the leads, you follow-up with an introduction of yourself and begin building a long lasting business relationship.

In sales, what we are really selling is “us” first, then the product.

You always want to provide value first. Once your prospects warm up to you, then it’s time to ask the right questions to determine if your product or business opportunity can help solve their needs.

If you’d like to see a high quality, high converting squeeze page that James has put together, you can visit the link below.

It’s important to read the “thank you” page on the other side you can get an idea of how the whole process works.

http://freesqueezepagetrafficsecrets.com

Until next time…

Yours in success,

Phil

Phil's Phascinating Rephlections » internet marketing

Network Marketing, A Growth Industry

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Huh? 31.95% DON’T know what a “Squeeze Page” is?

Related Websites