Go Ahead Trust Me

Hi, thanks for stopping by my Surrey Peanut Butter Cups blog. Today I want to outline some ways to establish credibility with your online blog.

For the past couple of years, I have been following several blogs relevant to the Surrey Peanut Butter Cups industry and have formed some definite opinions about the BC businesses they represent. Some have successfully established credibility in my eyes. When they recommend something, I go check it out. If they make a claim, I believe it.

Even though I have never met these Vancouver business bloggers in person, I trust them. If I was going to do business with another Peanut Butter Cups entrepreneur, I know exactly who it would be.

It is essential for any new Surrey home based business to establish credibility. In the online world, anything goes and often does. Online customers have become suspicious of marketing claims.

Surrey home business bloggers can use excerpts, quotes, and statistics to establish credibility. Here are some tips from ListPipe, the business blogging experts:

‘Some large Surrey companies have well established track records and can support their own claims. For the rest of us Surrey home business bloggers; we need to look to third-party testimony to assure our audience that we know what we’re talking about.’

Including an excerpt or quote is a great way to add credibility to your claim, but make sure the source is credible and watch for quackery. Excerpting an encyclopedia entry or research article is an excellent addition to your blog, as long as you maintain the original context and include enough to assure your readers that you are not cherry-picking.

Statistics can communicate efficacy or some other measurable metric to your Activ, the healthy chocolate beverage blog readers. As with the others, the source of the material will ultimately come under scrutiny. Use studies conducted by respected BC universities and established research firms who have a reputation to protect.

With each of these methods, watch for the pitfall of adding someone else’s words to support your own; when we include excerpts, quotes, or statistics we open the door to logical fallacies, and these can work against you if they are not understood.’ http://blog.listpipe.com

For more BC home business marketing strategies, contact me today!

Delta Peanut Butter Cups Representative Phil Hoskins

Delta, BC V4M 1Z9
604.943.8598 phil@philhoskins.com

Join Xocai today!

I am Phil Hoskins, and I am a Delta-based Xocai artisan chocolate distributor. I joined Xocai in March 2008. I sell the industry-leading Activ, the healthy chocolate beverage and Peanut Butter Cups online and in Delta, Richmond, Surrey, and Langley. Our valued Vancouver customers recommend Peanut Butter Cups because Peanut Butter Cups ‘allows me the freedom of running my own business and help others in the process.

Xocai is also a fantastic Activ, the healthy chocolate beverage home-based business in the Vancouver area. BC entrepreneurs can supplement their income by cashing in on a high-demand BC healthy artisan chocolate market. To learn more about Xocai, visit http://philhoskins.com/more-about-xocai.

Call me at 604.943.8598 to own your own Activ, the healthy chocolate beverage business in Delta, Richmond, Surrey, or Langley.

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This entry was posted on Thursday, September 13th, 2012 at 6:27 pm and is filed under Healthy Chocolate, Home Business, Internet Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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